When you want to make a website for your company, for a hobby, a blog… You want it to actually be online all the time. And the only way that’s going to happen is when you choose a good web hosting provider. If you choose a bad one, your site runs the risk of going offline at inopportune times.
What to Look for When Choosing Web Hosting
When choosing a provider, it’s important to know what to look for. Before we get into what’s important, we’ll discuss the advantages of choosing a strong provider—and the issues you could face when choosing a poor hosting service.
Disadvantages of Using Bad Web Hosting:
If you choose a hosting provider that doesn’t have a great track record for connectivity, customer support, and speed, you could see a number of negative effects to your website and business.
Loss of Revenue and Traffic:
If a poor hosting connecting causes your site to go down and you’re running a business, then you will lose potential customers. Simple as that. It’s like having the front doors of your store closed and locked during business hours. When people find your website down most of the time, they’ll also likely think that your company is unreliable.
Even if you aren’t using your website to run a business full-time, you still want to know that your web hosting is durable and reliable. When your site is about your hobby, then you have made it so that people can visit your site and view what you’re doing. You’ll likely want to build an audience, but that’s not going to happen when the place they want to visit online, isn’t up.
Negative Search Ranking Effect:
Your goal with a website usually is to attract a lot of people in your target audience—whatever that may be. Using SEO can help your site get ranked in search engines for different search terms. Even if you put a lot of work into your SEO strategy, poor hosting performance can steal that all away.
If your site isn’t up when search engines are trying to visit, then your ranking will be affected in a negative way. In addition to the risks of your site going completely offline, slow websites can also hurt your ranking. People don’t like it if they must wait long for your webpage to load, and many will navigate away before the page can even fully load. This is a huge ranking factor for search engines like Google. Don’t let your hosting provider take away your hard earned SEO gains!
Security breaches and attacks:
Websites get attacked everyday by hackers who want to steal information, scam or just do damage. Although it’s impossible to have a perfect secure website, a good and reliable host will be harder to attack and will also have your data backed up, in case of an issue. You really don’t want to lose all your data—and the trust of your visitors (or customers).
In short—you don’t want to choose a bad hosting provider. The good thing is, there are plenty of providers out there who do a great job, and are trusted by countless individuals and brands. Let’s take a look at what it takes to pick a good web hosting service.
Choosing a reliable web hosting provider:
Before you read any further, you must first know that there are a lot of different types of hosting. Such as VPS, Dedicated and Managed web hosting.
So the first and most important factor when choosing a good provider is the customer support. You may have a good host, but if there’s a problem and they aren’t responding then what are you going to do? Most providers offer 24/7 support, but this doesn’t say you’ll get an immediate response. So be sure to do your research.
Coming second would be the up-time track record. As I’ve mentioned before, this is very important. While it would be difficult to have a 100% up-time, if the host has one between 95% and 99% then I would find it good enough to choose them.
But then comes the cost, while a lot of providers are cheap. They aren’t really that reliable. Since you usually get what you pay for, it’s better to choose a web hosting provider that costs a little bit more.
The last factor I would look at when choosing would be the ability to upgrade. When you’re getting increasingly more traffic, you want your website to be able to handle it smoothly. Having a good amount of ram, hard drive space can do wonders.